How Much Does a Med Spa Website Cost in Canada?
Honest 2026 price ranges for med spa websites in Canada, what changes the price and what should be included, with Elara’s own prices in CAD.
"How much does a med spa website cost?" It is one of the first questions owners ask, and one of the hardest to get a straight answer to. Many agencies keep their prices hidden until after a sales call. Others quote numbers that seem impossibly low, then add fees later.
This guide gives you an honest look at med spa website costs in Canada in 2026, what changes the price, what should be included and how to tell whether a quote is good value. We will also share our own prices in Canadian dollars, so you have a real reference point.
The short answer
In Canada, med spa websites generally fall into a few broad ranges:
- Do-it-yourself website builders: a small monthly fee, plus a lot of your own time.
- Freelancers and template-based sites: often a few thousand dollars, with limited pages and writing.
- Specialist agency websites: often in the mid four figures to low five figures, with more pages, writing, booking setup and support.
- Large, multi-location or highly custom projects: can go well beyond that.
These are rough ranges, not rules. The real question is not the number. It is what you get for it, and whether it will bring you bookings.
What changes the price of a med spa website
Several things make a website project bigger or smaller. Understanding them helps you compare quotes fairly.
Number of pages
A small site with five pages costs less than one with twenty treatment pages, a team page for each injector and pages for several locations. For med spas, treatment pages matter, because they help clients decide and help you show up on Google.
Who writes the words
Writing takes real time and skill, especially for treatments. Some quotes assume you will write everything yourself. Others include professional writing. If you are busy treating clients, having the words written for you is often worth far more than the price difference.
Photos
Some projects include planning or sourcing photos. Others expect you to provide them. A professional photoshoot is sometimes separate.
Booking setup
Making booking feel effortless from every page, with clear buttons that lead to the booking system you already use, takes care. Cheaper quotes sometimes just add a single link.
Google foundations
Page titles, descriptions, treatment and location structure, speed and connecting your Google Business Profile are often called SEO basics. Some quotes include them. Some do not.
Online shop
Selling skincare, gift cards or packages online adds products, payments, shipping and taxes. It is a meaningful addition but can pay for itself quickly.
Design approach
A ready-made template with your colours costs less than a design created around your brand and studio. The difference shows up in how premium and unique your site feels.
Support after launch
Some projects end the day the site goes live. Others include a period of support, training and fixes. Ongoing care is usually a separate monthly plan.
What should be included in a med spa website
Whatever you pay, a professional med spa website should include:
- A beautiful, mobile-friendly design that reflects your studio.
- A clear homepage with a booking button at the top.
- Pages for your main treatments, written for clients.
- About and team information.
- Pricing or starting prices, if you choose to show them.
- Reviews or social proof.
- FAQs.
- Location, hours and contact details.
- Booking connected to your existing software.
- Basic Google setup, including page titles and descriptions.
- Fast loading, especially on phones.
- Accessibility basics.
- Privacy policy and consent tools.
- Training so you can make simple updates.
- Full ownership of your website and domain.
If a quote is missing several of these, ask why.
The hidden costs to watch for
The price on a proposal is not always the price you pay. Watch for:
- Writing charged separately, after you realise how much work it is.
- Extra fees for each additional page.
- Booking setup as an add-on.
- SEO basics as an add-on.
- Photo licensing fees.
- Expensive change requests after the first round of feedback.
- Hosting and maintenance that cost far more than expected.
- Agency ownership of your site, making it costly to leave.
- Premium plugins or tools that renew every year.
A good agency will tell you about ongoing costs up front. Ask directly: "After launch, what will I pay each month and each year?"
Monthly costs after launch
Every website has some ongoing costs. Typically:
- Domain name: a small yearly fee.
- Hosting: where your website lives. Sometimes included in a care plan.
- Care and maintenance: updates, backups, security and small edits.
- Optional growth services: SEO, ads, social content, email and text marketing.
You do not need every service from day one. Many studios start with a website and a basic care plan, then add SEO or ads once the foundation is in place.
Elara Digital's website prices
We believe pricing should be clear, so ours is public. All prices are in Canadian dollars, and everything listed in each package is included. There is no extras list.
Launch: $5,000. For new or growing studios that need a beautiful, bookable website quickly. Ideal if you have a focused treatment menu and want to start strong.
Grow: $9,500. For established studios ready to attract more clients from Google. More pages, more treatment pages and a deeper focus on local search.
Dominate: $15,000. For studios that want to lead their area, with a full treatment library, more location pages and the most support.
With an online shop: Launch with Shop Starter is $8,500. Grow with Shop Pro is $17,000. Dominate with Shop Pro is $22,500.
After launch: Care is $199 per month (required for as long as your site is live: hosting, security, backups and updates) and Care Plus is $349 per month. Local SEO starts from $900 per month, ads from $750 per month plus your ad budget, content from $1,000 per month and email or text marketing from $500 per month.
You can see exactly what each package includes on our pricing section.
Is a cheaper website ever the right choice?
Yes, sometimes. If you are just starting out, have a very small treatment menu and are comfortable writing your own pages, a simple site can be a perfectly sensible first step.
But many owners find that a cheap website becomes expensive over time. It may not bring bookings, may not show up on Google and may need to be rebuilt within a year or two. When you add up the missed appointments and the cost of rebuilding, a better website often costs less overall.
How to think about value
A helpful way to think about a website is in bookings, not dollars.
Think about what one new regular client is worth to your studio over a year. Many med spa clients return several times for treatments like neurotoxins, facials, laser sessions or lash fills, and often buy skincare along the way. If a better website brings you even a few extra regular clients each month, the investment can pay for itself.
We do not promise specific numbers, because every studio is different. But it is worth doing this simple calculation with your own figures before you compare prices.
Questions to ask about any website quote
- What exactly is included, in writing?
- How many pages, and which ones?
- Who writes the words?
- Are photos included, planned or my responsibility?
- How will my booking software be connected?
- Is basic Google setup included?
- How long until launch?
- How many rounds of changes are included?
- What support is included after launch?
- What will I pay each month and each year afterwards?
- Who owns the website and domain?
- What happens if I want to leave?
For more questions, see what makes the best med spa marketing company.
DIY website builders: the real cost
Website builders can look inexpensive, but the true cost is your time. Designing, writing, choosing photos, setting up booking and handling Google basics can take many hours, often late at night after a full day in the treatment room.
There is also an opportunity cost. A site that looks less polished than your studio may quietly turn away clients who would have loved you. If you enjoy building websites and have the time, it can work. If not, your hours are usually better spent with clients.
Freelancer versus agency
A talented freelancer can build a lovely website at a lower price. The trade-offs are usually capacity and breadth. One person may not cover design, writing, booking setup, Google and ongoing marketing equally well, and availability can be limited.
A specialist agency typically brings a team with each of those skills, plus experience with many studios like yours. It usually costs more, but often saves you time and stress. Our article on agency versus doing it yourself explores this further.
Timeline and price
Faster is not always cheaper. A rushed project can skip important steps like thoughtful writing and testing. On the other hand, a project that drags on for months costs you missed bookings.
A clear, steady timeline is ideal. Many studio websites can launch within a few weeks when the agency handles most of the work and the owner reviews at a couple of key points.
Taxes and currency
When comparing quotes, check whether prices include HST and whether they are in Canadian or American dollars. Many agencies you find online are based in the United States and quote in US dollars, which can make a significant difference once converted. Our prices are in Canadian dollars, before HST.
Making your decision
Here is a simple process:
- Write down what you need now and in the next year or two.
- Get two or three quotes with written inclusions.
- Compare them side by side using the questions above.
- Visit each agency's live work in the beauty industry.
- Think in bookings, not just dollars.
- Choose the partner that makes you feel confident and cared for.
If you want to see our approach to design, read med spa website design that turns visitors into bookings.
What you should expect during the project
A clear process is part of what you are paying for. A well-run med spa website project usually includes:
- A friendly kickoff call to understand your studio, clients, treatments and goals.
- Easy gathering. The agency collects your logo, photos, treatment list, prices and booking link, ideally with very little work for you.
- Writing and design. Pages are written and designed around your brand.
- A preview. You see the full site before it goes live.
- Feedback. One or two rounds of changes.
- Launch. The site goes live, connected to booking and Google.
- Training and support. You learn how to make simple updates, with help available after launch.
If a quote is noticeably lower than others, ask which of these steps are missing. Often, the difference is in the writing, the booking setup or the support after launch.
A quick example of comparing two quotes
Imagine two quotes. The first is lower but includes five pages, no writing and a single booking link. The second is higher but includes treatment pages for your main services, professional writing, booking connected throughout the site, Google setup and support after launch.
The first looks cheaper. But once you add the cost of writing, the time you spend gathering everything and the bookings a thinner site may miss, the second can easily be the better value. Always compare what is included, not just the number at the bottom.
Your next step
Not sure which package fits? Start with a free website review. We will look at your current site and share honest ideas in a short video, along with which package would make the most sense for your goals. Request it from our homepage, or explore our med spa website design service.
A website is one of the most important investments your studio will make. With clear prices and clear inclusions, you can make it with confidence.
Email [email protected] for a free website review.